Chan Eu Boon, tech entrepreneur and CEO, photographed in his office.

Chan Eu Boon: Turning Challenges Into Chances

Chan Eu Boon, tech entrepreneur and CEO, photographed in his office.
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Not every CEO journey is smooth sailing. Chan Eu Boon knows this well. His story isn’t just about building a company — it’s about facing setbacks, pushing through, and turning obstacles into stepping stones.


Lessons From the Struggle

Every entrepreneur in Malaysia knows the feeling, long nights, limited resources, and people doubting whether the idea will work. Chan went through all of that.

But instead of treating failures as dead ends, he saw them as part of the learning curve. Each challenge became a lesson that shaped his business discipline.

Fail Fast, Learn Faster

Chan often says mistakes are unavoidable, but what matters is how quickly you adjust and move forward.

Keep the Vision Clear

When distractions come, the vision is what keeps you on track. Without it, even the strongest team can lose direction.


Building Opportunities for Others

One thing that makes Chan Eu Boon stand out is how he lifts others as he climbs. Many young talents got their first real break under his leadership.

He believes that when you give the next generation space to perform, they will not only grow but also push the company to new heights.


Chan Eu Boon, CEO of Sugarbook, networking at the GDI 2023 event in Marina Bay Sands, Singapore.

A Success Story Still Unfolding

From startup beginnings to becoming recognised globally, Chan Eu Boon’s journey is still ongoing. To him, success isn’t a final destination, it’s about constantly creating impact, opening doors, and staying disciplined no matter the season.

His story is proof that with grit, focus, and heart, even a small dream can grow into something that inspires many.

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